Home › Forums › Closed Forums › Properties or Areas › RSF kicking out Fairbanks Ranch, Cielo, Crosby, Bridges, Whispering Palms
- This topic has 85 replies, 12 voices, and was last updated 16 years, 3 months ago by davelj.
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January 8, 2008 at 10:18 AM #131949January 9, 2008 at 4:48 PM #132974AecetiaParticipant
Old money v. new money.
January 9, 2008 at 4:48 PM #133162AecetiaParticipantOld money v. new money.
January 9, 2008 at 4:48 PM #133165AecetiaParticipantOld money v. new money.
January 9, 2008 at 4:48 PM #133229AecetiaParticipantOld money v. new money.
January 9, 2008 at 4:48 PM #133266AecetiaParticipantOld money v. new money.
January 9, 2008 at 9:35 PM #133173PadreBrianParticipantI even have a new town slogan for them: Rancho Santa Fe; former home of the Heavens Gate Cult.
January 9, 2008 at 9:35 PM #133362PadreBrianParticipantI even have a new town slogan for them: Rancho Santa Fe; former home of the Heavens Gate Cult.
January 9, 2008 at 9:35 PM #133374PadreBrianParticipantI even have a new town slogan for them: Rancho Santa Fe; former home of the Heavens Gate Cult.
January 9, 2008 at 9:35 PM #133429PadreBrianParticipantI even have a new town slogan for them: Rancho Santa Fe; former home of the Heavens Gate Cult.
January 9, 2008 at 9:35 PM #133466PadreBrianParticipantI even have a new town slogan for them: Rancho Santa Fe; former home of the Heavens Gate Cult.
January 10, 2008 at 11:25 AM #133382yojimboParticipant“raptorduck, are you trying to tell me that you’d be willing to pay a meaningful premium simply to have your mail delivered to a RSF address? To have your checks with a RSF address? To be able to tell people at a cocktail party that, yes, your mailing address is in RSF? Same schools, same neighbors, same quality of housing, same weather, etc. – and you’d be willing to pay a premium just for the ADDRESS? That just seems absolutely mental illness crazy to me.”
Isn’t this the same, albeit on a smaller monetary scale, as paying a premium for a Nike shirt or ball cap with a Reebok logo on it? Or maybe a shoe with Shaq’s logo on it? We all know where the shoes and clothing are made. They are all of essentially the same quality. It’s the brand identity or celebrity association that we a pay a premium for.
The RSF area has essentially been branded and people will pay a premium to be associated with that brand.
January 10, 2008 at 11:25 AM #133569yojimboParticipant“raptorduck, are you trying to tell me that you’d be willing to pay a meaningful premium simply to have your mail delivered to a RSF address? To have your checks with a RSF address? To be able to tell people at a cocktail party that, yes, your mailing address is in RSF? Same schools, same neighbors, same quality of housing, same weather, etc. – and you’d be willing to pay a premium just for the ADDRESS? That just seems absolutely mental illness crazy to me.”
Isn’t this the same, albeit on a smaller monetary scale, as paying a premium for a Nike shirt or ball cap with a Reebok logo on it? Or maybe a shoe with Shaq’s logo on it? We all know where the shoes and clothing are made. They are all of essentially the same quality. It’s the brand identity or celebrity association that we a pay a premium for.
The RSF area has essentially been branded and people will pay a premium to be associated with that brand.
January 10, 2008 at 11:25 AM #133584yojimboParticipant“raptorduck, are you trying to tell me that you’d be willing to pay a meaningful premium simply to have your mail delivered to a RSF address? To have your checks with a RSF address? To be able to tell people at a cocktail party that, yes, your mailing address is in RSF? Same schools, same neighbors, same quality of housing, same weather, etc. – and you’d be willing to pay a premium just for the ADDRESS? That just seems absolutely mental illness crazy to me.”
Isn’t this the same, albeit on a smaller monetary scale, as paying a premium for a Nike shirt or ball cap with a Reebok logo on it? Or maybe a shoe with Shaq’s logo on it? We all know where the shoes and clothing are made. They are all of essentially the same quality. It’s the brand identity or celebrity association that we a pay a premium for.
The RSF area has essentially been branded and people will pay a premium to be associated with that brand.
January 10, 2008 at 11:25 AM #133638yojimboParticipant“raptorduck, are you trying to tell me that you’d be willing to pay a meaningful premium simply to have your mail delivered to a RSF address? To have your checks with a RSF address? To be able to tell people at a cocktail party that, yes, your mailing address is in RSF? Same schools, same neighbors, same quality of housing, same weather, etc. – and you’d be willing to pay a premium just for the ADDRESS? That just seems absolutely mental illness crazy to me.”
Isn’t this the same, albeit on a smaller monetary scale, as paying a premium for a Nike shirt or ball cap with a Reebok logo on it? Or maybe a shoe with Shaq’s logo on it? We all know where the shoes and clothing are made. They are all of essentially the same quality. It’s the brand identity or celebrity association that we a pay a premium for.
The RSF area has essentially been branded and people will pay a premium to be associated with that brand.
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