Here’s something I just found out from khov.com, K Hovnanian website. They’re build new homes at 791 Kirkwall Drive
San Marcos, California. The size range from 2152 sq-ft to 2761 sq-ft. The shocker is the price start from $485k for the smallest model and $530k for the largest model. That’s $225/sq-ft for the smallest model to $191/sq-ft. That some very stiff competition from the builder.