[quote=SK in CV][quote=sdduuuude]Also consider – sponsorships are marketing expenses. If companies don’t pay the sponsorship, they will spend the money on other marketing vehicles. If sponsorships are a more efficient way of marketing than other alternatives, then they have the effect of reducing the cost of the products, really.[/quote]
That’s a new one. Advertising and marketing reduces costs. I suspect there is no evidence to support that claim.[/quote]
A failed attempt to put words in my mouth.
I said that one form of advertising costs less than another.