From the Horse’s Mouth: Lutz says Pontiac G8 won’t spawn Chevrolet Caprice
General Motors’ newly-appointed Vice Chairman, Bob Lutz, has penned a post on GM’s Fast Lane blog that can be boiled down to two words: My bad.
A flurry of reports spurred on by Lutz’ comments that GM was considering adapting the Pontiac G8 into a reborn, rear-wheel drive Chevrolet Caprice have been downplayed by a number of the General’s generals, including CEO Fritz Henderson. In Lutz’ post, he put the final nail in the G8-cum-Caprice’s coffin saying:
“The G8 will not be a Caprice after all. I’d mentioned it, and said we were studying it, giving it a serious look, because a car like the G8 was just too good to waste.
“That’s all still true. But I have to say that, with my new “marketing” hat on, upon further review and careful study, we simply cannot make a business case for such a program. Not in today’s market, in this economy, and with fuel regulations what they are and will be.”