Apple has been trying, and like everyone else, miserably failing at making their own connectivity chips.
5g, wifi, bluetooth etc. They are trying to get out of the Qualcomm/Broadcom monopoly.
For that, they need a presence here if they are going to poach Qualcomm talent regularly.
That’s their main reason for being here.
Google is also expanding here for a few reasons. They have a few acquisitions here, trying to build up a chip practice here, and also bought Fitbit, I think the software group is here.
Walmart Labs had expanded here as well, which was a bit surprising.
Amazon also expanding their footprint here.
That’s on top of all the biotech and life sciences that’s been building up here too.
Unlike what folks like deadzone we were doing (fabricating shit up, like he was), a lot of us in private tech sector here was just reporting what we were already seeing.
Apple workers moving from the Bay Area to San Diego aren’t simply temporary remote workers. Apple for instance, is very anti-remote work. These folks that moved down to San Diego are working from the Apple campus here. They might have first relocated here working remotely duing the start of the pandemic. But many are now here permanently reporting to the local office that is also now expanding… and that’s extra housing demand. A company doesn’t drop half a billion in real estate unless it’s an investment for the long term. Net positive for san diego economy and real estate.