Although I don’t want to defend media outlets, let me say three things. Media people are no smarter than others, so if most people still don’t really believe there is a bubble, why would most in the media?
How many times you have seen a news story where you knew about the topic at hand and thought, wow that really was accurate reporting. They actually got the facts straight. Two months ago a fellow paraglider pilot died at my home flying site. I wasn’t there, but all my friends were and so I had intimate knowledge of the incident. The news show got some local resident, whom none of us had ever even seen and labeled him a paraglider pilot. He said some vague meangingless hyperbole about how it can sometimes be dangerous and that was it.
OH and they have a vested interest in it being so. I believe thats called confirmation bias.