Let me tell you a sad story of the state of the L.A. Times….
My parents use to subscribe to L.A. Times for about $80/month for 7 days. Then they started to realize they don’t really need the papers as much, so they ended up calling them and renegotiating to $40/month for 5 days…Then after about 3 weeks, they decided, they really don’t need the papers anymore since they get things from CNN.com, so they called and cancelled.

The L.A Times didn’t want to lose them as a customer (been a subscriber for 20+years). So while my parents continued to insist on cancelling, L.A. Times kept lowering the price…End result? 7 day subscription for….$1/month….

Sounds unbelievable???? Not really, two issues facing print….It’s a domino affect…Less subscribers==>less advertising dollars==> which leads to less quality paper ==> less subscribers…So some papers are basically offering papers to folks that are canceling free subscriptions to keep the numbers up… It’s been like this for parents/some of their friends for years (parents eventually did cancel the paper anyway at $1/month !!)

I’m sure if you had a running subscription for the U.T. and you called and cancelled, they would give you a song and dance and offer you a year of free subscription, or some ridiculous price