[quote=barnaby33]Consumers will just switch to cheaper alternatives. Unless Inbev can convince Coors and SAB/Miller to do the same.
Josh[/quote]

‘MillerCoors – the maker of popular beers Miller Lite, Coors Lite and Blue Moon – is also raising prices, according to Benj Steinman, the editor of industry trade group “Beer Marketer’s Insights.”‘