Bringing this back to the question at hand–Derby Hill and the Pardee family of fine homes…
The developers in CV have pretty much stopped negotiating altogether. Traffic has been brisk over there.
I kind of thought the same thing myself having visited the models for Arabella, Santa Rosa, and Derby Hill for the first time recently. It sure seemed like things were peppy, people were checking out models, walkin’ lots. They also talk a pretty good game (I will admit they’re nice), but are the homes actually selling?
A bunch of Arabellas and Santa Rosas were listed on the MLS over the last couple of days. It’s the same standing inventory they’ve had for at least a little while and they just had new release events as well along with the accompanying mail and email. To top it off, I just got an email today regarding a special one-day only (!) invite only (!) pricing event for Arabellas.
These don’t seem like the marketing tactics of somebody with houses flying off the shelves… If you ask me, the non-negotiating angle is just another sales approach–gee, if they won’t negotiate, I must need to hurry or something.
This was the same tactic I saw with a couple of developers in Del Sur–right up until they dropped prices $50-75K.
