I don’t know – some phone calls to heirs, and floor plan info is not that labor-intensive. I’m not saying what you do doesn’t have value. What I’m saying is you have to re-evaluate how business get’s done. A lot of it is moving to an electronic format.

Look at my firm. We’re in manufacturing. Do you know how many of my competitors don’t have websites, and it’s 2006?! Do you know 90% of my new business comes from my online presence? Do you know how many deals I do on email, without ever talking to my customers face to face?

I’m not saying RE agents are replaceable, but I think those that embrace technology are going to come out ahead.

And if you’ve taken a shower, you should certainly know how a shower curtain is made. It’s a piece of material with hem across the top, and some holes for the rings. Anyone could figure it out. Same with RE. It’s pretty simple. RE agents have tried to keep the general public in the dark for years. I’m glad there’s transparency now.