The marketing noise will end as soon as the dollars to spend on it dry up. I would imagine pretty quickly. They are trying everything to move this overpriced stuff. Sales is what generates a marketing budget. No sales, no money for silly gimmicks to sucker people into a “More foolish than I” transfer of ownership

When the buying public realizes that its hideously over priced, then NO AMOUNT of fancy marketing will sell it to a knowing buyer. I think were pretty close to being there now, by next summer it will be a slaughterhouse for people who MUST sell and cannot ride it out. Which will be for quite some time. I expect 10-20 years. This will be as bad as the S&L failures we already saw.