No, really, that is not human “nature” at all. That’s a culturally biased view. Meaning — “since we obsess about and do it, it must be natural”, Like scardey’s over eating analogy. An evolutionary fitness that no longer suits our new environment turned into a social pathology. We are steeped in that shit. Advertising propaganda figured out years ago to appeal to the primal brain for exploiting those quirks. Which, most notably brought us the bigger and bigger SUVs and trucks.
Be careful with that word “natural”, though. It implies a biological imperative. Our only biological imperative is survival and that comes with what ever the environment dictates. Being second-order conscousness(aware) beings we can literally create our own environment if we wished. Which in turn, means we could create our own evolution or consciously evolve.
We don’t do that, though, because our social systems are still steeped in pre-science thought. Like this self-destructive war-property-money-empire cult we are stuck in that has continuously failed time and time again since the neolithic era. Which is why we are complaining about somebody that could not see the trickery of our money priests as well as berating him for not performing the proper shame-punishment rituals on himself to appease the market gods for being tricked instead of something else. Quite silly really
I would suspect, though, that humans do have a sense of entitlement about living for free, since we did that for the vast majority of our existence. Until some asshole came along and said some fake god gave him the rights to our land and we believed him. And it’s been one continuous dispossession after another since. For some reason we still cage ourselves in such a primitive, jejune manner.