[quote=njtosd]Failure to get the goodwill can invalidate the mark.[/quote]
Wow! I had no idea. Never again will I quibble about attorney fees 😉
You also have to ask yourself, “Are you good at sales?” Gotta feed the beast! Put a lot of weight on how you will generate new business and what you will do to keep up with changing times ( technology or maturing market)
