My strategies are set for the current conditions and exploiting them. I have no standard marketing plan. As times change, I adjust as I see necessary. I dont pretend to be a genius or that this is rocket science. Frankly I often wonder why others dont do things better. The I look around at the 90% of licensees adn see a bunch of nitwits.
I;m in the price + mls sells camp too, just not 100%. I think that is 80% to 90% of it. I do believe the quality of the agent makes up the other 10 to 20% of the selling process. A good agent’s greatest impact is probably on the terms and getting non-price concessions for the client.