I know it’s a joke and all, sort of amusing in a few spots, but it is just dumb and clearly reflects the views of someone who is a 20-something, lives in the hipsterish Hillcrest/North Park/South Park, downstownish area, where the map is very nuanced.
I think they have lived here less than 10 years if they really think of Mission Valley as “Target Valley”. Um, that store hasn’t even been there very long… it used to be Montgomery Ward. Bottom line: they could have come up with something better for Mission Valley/Fashion Valley, I think. Maybe, “2 malls and Ikea” or something like that.
I have apparently spent my life in The Outback, Probably Nothing, and now in “the 1%”, so what would I know? Still, I’d rather see an adult / longtime San Diegan version of the same map. Lots of other fun stereotypes to poke fun at, I would think.