I don’t know if there’s a single “right policy amount”. Everyone have different needs. It depends on your assets and risk exposure (owning your own company, owning rentals, etc). It also depend on your budget. I have $1M policy right now and it cost me only $199/year. It’s the right amount for me right now. If I get a rental for example, I might increase that to $2M or $3M. I have all my insurance with AAA, so I can’t really answer your 2nd question.