just because the housing market gets mentioned, doesnt mean that it’s getting full treatment. the sound bytes are all “sub prime” or “stalled market” but little to no in depth information. if you watched the last kpbs interview with rich, he spells things out, but it’s kpbs and it was all fact. too dry, too boring, too intellectual. when 60 minutes spells it out in 4 letter words or less and with pretty/ugly pictures then it might have an impact.

hell, do the home owners who took out sub prime loans even know that they’re talking about them?