Wait, people still get their news from the TV? Isn’t that what the internet is for?
From the fairly recent numbers I found, ~2 million people watch O’Reilly each night. ~1.5 million watch The Daily Show with Jon Stewart.
Someone mentioned Demographics, so I dug up some Nielsen numbers from 2004:
* The median age of “The Daily Show with Jon Stewart” 11:00 p.m.
(premiere) airing is 35, while its median income is $67,000.
* The median age of “The O’Reilly Factor” 8:00 p.m. (premiere) airing is
63, while its median income is $54,000.
* Viewers of “The Daily Show” are 78% more likely than the average adult
to have four or more years of college education.
* Viewers of “The O’Reilly Factor” are only 24% more likely than the
average adult to have four or more years of college education.
* Viewers of “The Daily Show” are 42% more likely than the average adult
to have a household income of $75,000+.
* Viewers of “The O’Reilly Factor” are only 6% more likely the average
adult to have a household income of $75,000+.
* Viewers of “The Daily Show” are 26% more likely than the average adult
to have a household income of $100,000+.
* Viewers of “The O’Reilly Factor” are only 11% more likely than the
average adult to have a household income of $100,000+.
* Viewers of “The Daily Show” are 74% more likely than the average adult
to have a household income of $75,000+ and an occupation of
“professional, owner or manager.”
* Viewers of “The O’Reilly Factor” are 15% less likely than the average
adult to have a household income of $75,000+ and an occupation of
“professional, owner or manager.”
* Viewers of “The Daily Show” are 37% more likely than the average adult
to be in a “white collar” profession.
* Viewers of “The O’Reilly Factor” are 15% less likely the average adult
to be in a “white collar” profession.