Suppose you were a yacht broker.
Yacht sales are down and you knew that current prices were probably 30% above what they will be at some unknown point in the future.
Now, suppose that a new random potential customer calls you and says they want to buy a boat today at the reasonable price of 30% off today’s asking price.
You might agree that yachts are overpriced by that amount, but you know for a fact you ain’t gonna find them a deal like that today. Where in your priority list does this new customer’s call go ? If you are a good yacht broker and are making sales you probably wouldn’t return the call. Only if you were desperate would you return it.
