Not to wax philosophical here or anything, but the price of keeping up with the Joneses has gotten ever higher.
I coach Pop Warner in Fallbrook and I can recall traveling to away games in Temecula and Murrieta last season. The parking lots at the games were packed full of brand spanking new Denalis, Suburbans, Excursions and H2 Hummers, all sporting either TVPW (Temecula Valley Pop Warner) or MVPW (Murrieta Valley) window stickers. Everyone had that same vaguely “Stepford” look to them and signs of conspicuous consumption were everywhere, from kids sporting $200 helmets and $150 monogrammed gear bags (these were 8 and 9 year olds, by the way), to a team mom with a 5 carat diamond bracelet emblazoned with a “Football Mom” moniker etched in platinum.
Not that Fallbrook doesn’t have it’s share of this same nonsense, but the sheer “in your face” nature of it was overwhelming up there.
