I purchased at Westcott Mazda in National City for msrp. The cx30s were mostly selling the day they arrived.
Mine was 32k+tax because I got the leather and all the interior upgrades. Both my loaded version and the base version for ~25k I think are great values.
My son is 99th percentile size (10 months old and wearing 3T clothing) and #2 is probably coming soon, and my parents now live with me. So we are starting to look now at big SUVs.
The big Mazda, the CX-9, is on our list. The CX-30 with car seat + stroller really just has room for 3 adults and minimal cargo.
But more likely than the CX-9 will be a large two-row SUV, one with an optional third row we won’t get. CX-9 a small third row is standard.
The Mazda heads-up display includes: directions, speed, and current speed limit, and if a stop sign is coming. It is really handy, no need to keep glancing down to check your speed. The nav heads up display even shows you what lane you should be in.