read about their services. they’re mostly free services you can do yourself. the “walletlock” thing and the million dollar guarantee are what your paying $10/month for. it’s cheaper than the bank’s credit alert service, but not necessarily worth it. i’ll do it for $10/year.
edit: sans guarantee and walletlock deal…
edit 2: nope, wait… i forgot, in order to get a fraud alert (free) you need a police report. otherwise, it does cost…