“Mike Larson, a real estate analyst for Weiss Research in Jupiter, Fla., said that “the nicest” way to describe these companies is that they are “optimists,” adding, “Even if they get a customer in the door this way, it’s going to be a lot harder to qualify that customer than it was six months ago.”
I think if you read the article it points out that this is how mortgages are advertised to attract attention. It ponts out that these risky loans cannot be sold in the secondary market and the likelyhood of getting throughescrow are very small. The credit crunch is very real and mortgages are going to be to tough for some time to come.