Perhaps he needs to do something about the decor. Bright colors on the wall isn’t exactly a big turn on for buyers. Just looking at those pics makes me not even want to go inside the place. Maybe a $100 investment on neutral paint colors like white or beige might yield more visitors. I didn’t even notice the hardwood floors until I read the description cuz I was so distracted by the paint.
Also, having seen enough of those “Design to Sell” shows, the place also looks too cluttered. When my boss was selling her condo a few months ago, she started boxing things up and putting her stuff away on storage. You friend should de-personalize his condo, do a little bit of re-staging and get rid of the big items to make it seem more spacious. Spending an additional $500 to a grand on paint and staging will do him more good, minimize the loss, and get his place sold quicker.