San Diego Housing Market News and Analysis
"chic downtown La Mesa" and other PR slogans
User Forum Topic
Submitted by kelly on January 19, 2007 - 12:23pm
Working on a story today about the public relations strategies companies use to brand not only their developments, but the communities they're in.
ie. A row home community is marketed as "just minutes from the chic La Mesa downtown atmosphere".
Seen any good ones lately? Reply to the post or shoot me an e-mail:
kelly [dot] bennett [at] voiceofsandiego [dot] org
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