"chic downtown La Mesa" and other PR slogans

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Submitted by kelly on January 19, 2007 - 12:23pm

hey Piggingtonians!

Working on a story today about the public relations strategies companies use to brand not only their developments, but the communities they're in.

ie. A row home community is marketed as "just minutes from the chic La Mesa downtown atmosphere".

Seen any good ones lately? Reply to the post or shoot me an e-mail:

kelly [dot] bennett [at] voiceofsandiego [dot] org

-Kelly

‹ This just in; Lots of cheap dirt will keep Inland Empire prices from dropping OC Housing Still Has 20-25% Downside ›

That's cos "just minutes
Submitted by Cow_tipping on January 19, 2007 - 12:52pm.

That's cos "just minutes from a non descript crime ridden hell hole with no redeeming qualities what so ever" doesn't sound as nice.
Cool.
Cow_tipping.

how about "just minutes from
Submitted by lendingbubbleco... on January 19, 2007 - 1:19pm.

how about "just minutes from bankruptcy"?

Here's the first part of Del
Submitted by sdcellar on January 19, 2007 - 2:41pm.

Here's the first part of Del Sur's. Curiously no mention of West Rancho Bernardo or Rancho Penasquitos, which are actually closer than RSF and Fairbanks Ranch. And I was never aware of La Jolla valley until this came along..

Few American cities have a more idyllic story to tell than San Diego. Here, amid the gently rolling hills of La Jolla Valley, historic hideaways like Fairbanks Ranch and Rancho Santa Fe found their roots. Spanish "silver dons" and vaqueros rode the dusty trails on Black Mountain Ranch.

wow......
Submitted by sdnativeson on January 19, 2007 - 3:49pm.

wow...... must......live........there......

Why would anyone live in La
Submitted by mixxalot on January 21, 2007 - 8:22am.

Why would anyone live in La Mesa?

Its so far from anywheres that I need or want to go to in San Diego county!!!

Most work at least for technology jobs is in the UTC, Kearny Mesa or Sorrento Valley area or north in Carlsbad areas. These are far from La Mesa. Same goes for places like Chula Vista. It boggles my mind why to pay a lot for a place in either place. Now once a time if they were dirt cheap to buy that would explain the massive traffic heading west in the morning and east on the 8 freeway for the suckers who bought way out in La Mesa and El Cajon!!!

Unless you have a home business it makes zero sense to live in La Mesa!

Thanks for the feedback,
Submitted by kelly on January 21, 2007 - 9:56am.

Thanks for the feedback, everyone --

Check out voiceofsandiego.org for the story tomorrow.

-kelly

This is more about a
Submitted by UTC renter on January 21, 2007 - 11:07am.

This is more about a specific complex but it is one of my favorite pretentiously ridiculous names:

La Jolla Village Tennis Club -- a mediocre complex in UTC near a very busy feeder road, east of I-5. It is definitely NOT in the LJ village or the actual LJ Tennis Club.

http://www.utc-condos.com/condominiums/l...

Welcome to So Cal! -- where appearance counts much more than reality!

UTC ripoffs Here are two I
Submitted by mixxalot on January 23, 2007 - 5:54am.

UTC ripoffs

Here are two I recently saw at an open house:

#1. MLS# 066101739 listed at 785,000 a 2 bedroom/2bath condo!!!

#2. MLS # 0661103046 listed at 795,000 another 2bedroom/2bath condo.

Seriously, who in their right mind would pay these prices when one can get a real home nearby in Rancho Bernardo or Poway for same or less price? Condos suck. It is like renting a large apartment with a tax break thats all. I am waiting for the sellers and greedy agents to come back to earth and the market to correct itself. I like the strategic location of the UTC area and low crime rate but thats really about it. Places like Pacific Beach are more fun for single guys to live and party on weekends. Poway has the schools and safety for new families.

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